How do WordPress Plugin Developers Make Money?
Plugin development is one of many ways to make money with WordPress, but if you’re just starting out as a plugin developer, figuring out the path to success isn’t easy….
Your one-stop-shop for becoming an expert in selling WordPress plugins and themes. Everything from brainstorming your first plugin idea, through choosing a business model, product pricing, marketing… all the way to growth and acquisitions.
Plugin development is one of many ways to make money with WordPress, but if you’re just starting out as a plugin developer, figuring out the path to success isn’t easy….
Growing a WordPress plugin or theme business is hard. Apart from the obvious product development work, you have to deal with marketing, customer support, team growth, design, licensing, taxes, legal,…
We’ve reviewed hundreds of pricing pages to help developers perfect their content, layout, and design. Throughout this process, we’ve seen the common mistakes and mixed messages that many product makers…
The new WordPress plugin repository was officially released, replacing the old “legacy” one. Many community members (including me) feel that most of the issues that were addressed during the feedback…
Phew! I’m finally back home from Taiwan. I made meaningful new connections at WordCamp Asia 2024 and caught up with old friends. Our Makers’ Meetup was the biggest success so…
It’s official — we’ve launched plugin.fm Season 2 and we’re thrilled to share what’s in store 🥳 Season 2 builds on the lessons learned from the previous season and swings…
Ben Sibley has always had an entrepreneurial spirit, as illustrated by the fact that he’s only had one ‘normal’ job — cashiering at a grocery store during high school. While…
Ever wondered why your competitors have a plethora of reviews or why they seem to be better at generating them? It’s not because their customers love them more or are…
A growth roadmap with concise, actionable tips for every milestone of WordPress product development.
If you’re new to WordPress plugin development You might be asking yourself whether you should release a limited, free version of your plugin with an option to upgrade, or maybe just…
Trials for software products and SaaS (Software as a Service) has been a standard practice for years and is considered as an excellent way to get a higher reach and…
WooCommerce, iThemes Exchange and some other of the most successful WordPress companies have managed to build significant businesses with the add-ons monetization model. It’s very tempting just to follow them…
The post is a followup to WP Rocket’s Transparency Report – Why You Shouldn’t Offer Lifetime Licenses. The reason I was so intrigued by the title is because I was…
This is the most expensive blog post I ever posted – it cost our plugin company over $2,000, and I’m not kidding nor exaggerating.
WooCommerce just dropped their 50% Renewals Discount and got some backfire from the community due to the way it was rolled out, so I thought it would be great timing…
So, you’ve started out as a WordPress Plugin Developer and are looking to make it big. You may be looking for a means of successfully selling your plugin, or perhaps…
If you’re a new plugin creator, there’s a good chance that you’ve probably heard of AppSumo. For new plugin creators especially, AppSumo can seem like an answer to your prayers….
In this article, I’m going to have a thorough look at the most popular theme marketplace for WordPress themes. We’re going to try and understand the pros and cons of…
Building in public is more than a development approach: it can be an immersive, inspiring experience that weaves together transparency, community, and product innovation. In a landscape where the lines…
When your plugin or theme business reaches a certain maturity, inevitably, you start to explore additional revenue streams. One trendy channel is affiliation. Setting up an Affiliate Program can be…
It’s not a secret that product people, especially developers, tend to focus most of their time & attention towards their plugin/theme, while neglecting marketing. Analyzing the psychology behind it, the…
The team at Freemius writes some of the best content in the WordPress space. It's the kind of reading I bookmark for when I'm planning to sit with a coffee and enjoy but also take furious notes on what I need to do next to improve my business. It's top-notch, can't recommend it enough.
Matt Cromwell, GiveWPYou design incredible products, and it’s driving profitable growth for your WordPress business. With an ‘official’ declaration that WordPress powers 43.1% of the internet at last year’s State of the…
On the cusp of 2022, the market share of WordPress is bigger than ever. But as new plugin and theme developers enter the market to seize the perceived opportunity, major…
If you’ve been following the WordPress products space, it’s hard to ignore all the plugin and theme acquisitions going around. While it’s a common thing, surprisingly, there’s almost no public…
About a year ago we started the Experts Corner video series. We reached out to influential, experienced product business owners in the WordPress space, asking them to share their thoughts…
Nearly 6 months ago, we launched Experts Corner – Round I and received a wonderful response from our community and partners. The experts have had a chance to share some…
Building a great WordPress plugin is hard.
For software product makers, nothing is certain in life except for (death by) support tickets and taxes 😩 and we’ve got some bad news for those who are lax on…
US sales tax is an ever-growing thorn in the side of solopreneurs and SMBs 🌵 As of 2018, anyone selling software and SaaS products in the US must collect US…
The UK’s imminent departure from the EU (European Union) has left businesses across Europe struggling to understand how this change will affect them. For WordPress theme and plugin businesses, it…
If you’re a relatively experienced WordPress plugin developer, you’ve most likely already asked yourself this question – possibly more than once. If you’re a relatively new WordPress plugin developer, you’re…
Hosting a plugin on the WordPress.org repository is one of the most popular (and effective) ways of kickstarting a successful freemium business. If it’s your first time submitting a plugin…
Plugin marketing pages are the most valuable resource for getting your plugin into the hands of your users. Regardless of which type of business model you follow, the quality of…
Stuck growing your product revenue? You’re not alone! We know first-hand how hard it can be to break through a growth barrier in your business. We see so many plugin & theme developers get stuck at $3-5k in monthly revenue without knowing what else they can do with their limited resources.
We know how to break that pattern - this is what we specialize in. If you feel that struggle too, let’s have a chat about how we can help you fully utilize your business financial potential.
Do you hand over the coding keys to a lead engineer or do you keep them? This is a question most technical founders will have to answer as their WordPress…
From cutting office costs to choosing from an international pool of candidates, remote work offers plenty of perks to founders and their companies. However, one concern looms large in this…
My name is Milan, and I am the owner of Dev4Press, a company dedicated to WordPress and bbPress plugins development. Dev4Press was created in 2009 as a side project, and…
I want to share some secrets about how I’ve been growth hacking with daily “Hot Tips” leading up to the launch of my Landing Page Masterclass. This is a unique…
Have you ever heard of a WordPress plugin (or theme) that made over $100,000 in its first 30 days after launch? After spending hours Googling for successful plugins in the…
If somehow you happened to have missed the successful product launch of Freemius Insights for WordPress Themes from a couple of weeks ago – just read this to get updated….
I’ve been working on my WordPress plugin, RatingWidget, for a while. It was clear to me from the beginning that the number of reviews and average rating were playing a…
Many WordPress plugin developers have started to pursue the add-ons model to monetize their plugin, especially after seeing the great success of WooCommerce, which was just acquired for $30M by…
Building a WordPress website is all about customization to make it look and act the way a customer wants. So, what does that mean for plugin and theme developers like…