Brand Assets

The Freemius brand name represents plugin and theme developers across the world, which means our design principles should be applied appropriately in order to reflect our values. Using our brand assets consistently reinforces the spirit of our company as a trusted reseller and monetization engine for plugins and themes. 

In order to use this material, you must follow these rules:

Logos

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Icons

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Gradients

#39deee     #4832d8

#7776ed     #33abe4

Badges

There are two badges for secure payments and a collection of badges that can be added to your site to show your product is sold using Freemius. 

<a href="https://freemius.com/?badge=secure_payments&version=light"><img src="//img.freemius.com/badges/freemius-badge-secure-payments-light.svg" alt="Secure payments by Freemius – Sell and market freemium and premium WordPress plugins & themes" /></a>
<a href="https://freemius.com/?badge=secure_payments&version=dark"><img src="//img.freemius.com/badges/freemius-badge-secure-payments-dark.svg" alt="Secure payments by Freemius – Sell and market freemium and premium WordPress plugins & themes" /></a>
<a href="https://freemius.com/?badge=footer&type=theme&version=dark"><img src="//img.freemius.com/badges/freemius-badge-theme-dark.svg" alt="Freemius – Monetization & Analytics for Plugin and Theme Developers" /></a>
<a href="https://freemius.com/?badge=footer&type=plugin&version=dark"><img src="//img.freemius.com/badges/freemius-badge-plugin-dark.svg" alt="Freemius – Monetization & Analytics for Plugin and Theme Developers" /></a>
<a href="https://freemius.com/?badge=footer&type=plugin-theme&version=dark"><img src="//img.freemius.com/badges/freemius-badge-plugin-theme-dark-v2.svg" alt="Freemius – Monetization & Analytics for Plugin and Theme Developers" /></a>
<a href="https://freemius.com/?badge=footer&type=theme&version=light"><img src="//img.freemius.com/badges/freemius-badge-theme-light.svg" alt="Freemius – Monetization & Analytics for Plugin and Theme Developers" /></a>
<a href="https://freemius.com/?badge=footer&type=plugin&version=light"><img src="//img.freemius.com/badges/freemius-badge-plugin-light.svg" alt="Freemius – Monetization & Analytics for Plugin and Theme Developers" /></a>
<a href="https://freemius.com/?badge=footer&type=plugin-theme&version=light"><img src="//img.freemius.com/badges/freemius-badge-plugin-theme-light-v2.svg" alt="Freemius – Monetization & Analytics for Plugin and Theme Developers" /></a>

Media Resources

Mascot "Freebo"

The mascot – Freebo – should only be used in relation to Freemius branding or content. 

Just Freebo 🙂
Coding time </>
Hi, there!
Time to make money $$$
Increasing revenue
Taking security seriously
Selling plugins and themes
Making great videos
Fixing issues
Making friends
Freebo winner
Having a great time

Hello!