Analytics & Insights for
WordPress Plugin & Theme Developers

Freemius Insights Dashboard

2-min and you get analytics, sites & users capture for your WordPress plugin.

We're not kidding about the "2-min" integration!

   
Request a Demo
It's completely free!

How It Works?

Freemius Insights Integration
SDK Integration
only 2-min

Add our developer friendly, GPL licensed, WordPress SDK into your plugin/theme and copy-paste the snippet of code to your main plugin's file.

Freemius Insights WordPress Opt-In
Users Opt-in
60% opt-in rate

Freemius will automatically add a user-friendly, OAuth like opt-in screen right after your plugin/theme's activation.

Freemius Insights
Insights
Magic!

Congrats! You are a data-driven developer. Analyze who is using your solution and how. Learn why users abandon it, and lots more.

Know Your Users

Whether you monetize today or are thinking about doing it in the future, building a mailing list is crucial for your success. Start capturing emails ASAP.

Send News & Announcements

Remember the last time you had to release an urgent security patch, but didn’t have a way to tell your users? Now you can! All you need to do is send an email.

Email Marketing

Your free users are the most qualified leads to become paying customers. It’s time to start a closer relationship with them and eventually convert them to paying customers.

Users Section

Decrease Abandon Rate

Did you know that over 20% of the users that install your WordPress plugin will abandon it after less than 15 min? Wouldn’t you want to know why?
Of course you would!

Freemius Insights Dashboard
Learn Why Users Abandon

Freemius Insights helps WordPress plugin and theme developers capture this feedback with our user-friendly Deactivation Feedback Form. And you’ll be surprised - 82% of the users are happy to tell you why they deleted your plugin/theme.

End of 1-Star Reviews

The feedback form provides an alternative way to spill the anger. Angry users feel satisfied criticizing your plugin once in the feedback form without affecting your WordPress.org avg rate.

Take Action

Identified a feature that many users find missing? Awesome! Once you release the feature, contact these users and tell them about it!

Use Data — Stop Guessing

WordPress plugins an themes are distributed software. Each installation has its own unique environment. Not knowing anything about your users’ environments makes it impossible to predict failures.

  • With Freemius Insights, you can learn extremely valuable metrics, like the WordPress versions your users have, the PHP versions and more. This data helps make smarter development decisions.

  • Before you rush into adding a new cool core function that is only supported in 3.7, check how many of your users are using older versions.

  • Before you add namespaces to your classes, do you know how many of your users still run on PHP 5.2?

Translate to What Matters Most

Easily identify the top languages used by your plugin and theme users and make the effort to localize the plugin/theme for them. This will make your users happy and will help you get more interest and coverage from local bloggers.

4.1.7
5.3
es_ES
1.7.3
Side Project? It’s absolutely FREE for you!

If you don’t make any money from your plugin/theme, we got you covered. 2-week historical aggregated metrics, 100 most recent user emails -- all for FREE! The only thing we ask in return is a symbolic attribution by adding 'freemius' as a contributor to your readme.txt file (not committer). No emails export nor webhooks included.

Pricing

Start for Free, no credit card required!
Hobby
29/ mo per plugin

Entry point for side projects with initial revenues.

Start Free Trial
No credit card required
  • Full historical metrics
  • Deactivation Form
  • Anonymous Feedback
  • Emails Export
  • Events & Webhooks
  • API Access
Starter
99/ mo per plugin

The best tool building a powerful mailing list.

Start Free Trial
No credit card required
  • Full historical metrics
  • Deactivation Form
  • Anonymous Feedback
  • Emails Export
  • Events & Webhooks
  • API Access
Professional
199/ mo per plugin

For growing business who want to optimize marketing.

Start Free Trial
No credit card required
  • Full historical metrics
  • Deactivation Form
  • Anonymous Feedback
  • Emails Export
  • Events & Webhooks
  • API Access
Business
299/ mo per plugin

Everything you need to increase your bottom line.

Start Free Trial
No credit card required
  • Full historical metrics
  • Deactivation Form
  • Anonymous Feedback
  • Emails Export
  • Events & Webhooks
  • API Access

Frequently Asked Questions