Our Dunning Mechanism now Works for Migrated Licenses

At Freemius, we’ve built a robust dunning mechanism that helps makers recover lost sales and subscriptions. Whenever a renewal fails or a subscription gets cancelled, our system automatically sends a sequence of reminder and renewal emails to bring the customer back.

Until now, this capability didn’t fully apply to licenses that were migrated into Freemius. We understood this created gaps in recovery for products transitioning to our platform. With today’s update, dunning support is now fully extended to all relevant migrated licenses.

Whenever a migrated license becomes eligible for recovery, Freemius will send a proper dunning email with a link to Checkout — where customers can not only reinstate their subscription, but also seamlessly “migrate” into Freemius during the process. This ensures you keep revenue continuity while unlocking the full Freemius platform benefits for those customers.