Nailing First Time User Experience (FTUE) for WordPress Plugins & Themes
Did you know the #1 reason users deactivate a WordPress plugin or theme is that they couldn’t figure out how to use it? This thought makes me toss and turn…
Did you know the #1 reason users deactivate a WordPress plugin or theme is that they couldn’t figure out how to use it? This thought makes me toss and turn…
Welcome to another deep dive exploration into the world of Conversion Rate Optimization! Today, I have the pleasure of auditing DeoThemes – a theme shop with some really nice looking…
Hey folks! This is the newest article in our series “WordPress Products, Audited” where we offer advice for plugin and theme businesses to help you optimize conversion rates. The goal…
Black Friday is almost here and we’re getting ready at Freemius! Is it the best day of the year? It definitely could be if you have your marketing strategy planned…
This is our third release of WordPress Products: Audited, where we help developers optimize their business strategy for more sales & conversions. We’ve realized over the years that many product…
This is the second part of our “WordPress Products, Audited” series, where we try to help WordPress plugin and theme developers optimize their products for more sales & conversions in…
Welcome to the first edition of our “WordPress Products, Audited” series. We’re thrilled (yes, thrilled!) to launch this series which will enable us to help WordPress theme and plugin developers…
You’ve probably read a lot about conversion rate optimization (CRO), the practice of testing user experiences to encourage visitors to take actions that drive value. If you care about your…