Payment platform restrictions for AI apps: What Paddle, Lemon Squeezy, and Stripe allow in 2026
You pick a payment platform, integrate it, and ship. Then you find out your product violates their acceptable use policy.
Navigating Marketplaces for Maximum Impact
Leverage Software Marketplaces With Expert Insights and Effective Strategies
The Marketplaces category page is your go-to destination for the latest trends, strategies, and insights for software marketplaces.
Freemius recognizes the pivotal role that software marketplaces play in connecting buyers and sellers, facilitating transactions, and driving innovation in the software economy. From strategies for launching your products on marketplaces to tips for optimizing your presence on existing platforms, our articles offer practical advice and actionable tactics.
Explore the fundamentals of marketplace business models and learn how to attract and onboard sellers, cultivate a vibrant community of buyers, and foster trust and credibility within your marketplace ecosystem.
Learn about selling on marketplaces like WooCommerce, ThemeForest, and CodeCanyon, which offer software creators significant exposure opportunities but come with risks such as limited access to customer data and branding challenges. Find clever strategies to overcome marketplace hurdles, like diversifying sales channels and staying informed about policies.
Empower yourself with the knowledge and practices in this category and leverage marketplaces to drive growth, innovation, and success for your business.
Best merchant of record providers by SaaS stage: Startup, growth, enterprise
The ideal merchant of record provider evolves with your SaaS company’s growth, offering features optimized for distinct needs across various stages. Selecting an unsuitable provider can lead to outgrowing your…
7 best merchant of record platforms for selling software globally in 2026
Choosing the wrong merchant of record can cost you far more than a higher transaction fee — fund freezes, account limits, surprise compliance issues in your target markets, contracts designed…
Best payment solutions for AI-built apps in 2026: What vibe coders need beyond built-in payments
On April 13, 2026, Lovable launched Lovable Payments: a built-in way to handle subscriptions and one-off payments through Paddle or Stripe. It’s a helpful step forward, especially for makers who…
Why Makers Are Leaving WordPress Marketplaces — And What’s Next
Software selling has changed, and WordPress marketplaces must adapt or risk becoming obsolete. Sales platforms have made it easier than ever for makers to sell their products independently, undercutting the…
AppSumo Marketplace & Lifetime Deals: A Smart Play or Risky Move for Your WordPress Products?
AppSumo is known for offering great deals, helping digital creators reach an audience eager for discounts. For new WordPress product makers, it’s a great way to gain visibility and grow…
Creative Market: An Honest Breakdown for WordPress Product Makers
Creative Market is becoming a popular choice for WordPress product makers, offering access to a community of over 10 million creative professionals. It allows sellers to set their own prices,…
TemplateMonster Marketplace: A Deep Dive into Costs and Benefits for Sellers
Following Shutterstock’s acquisition of Envato, many WordPress software makers are searching for new alternatives. One popular option is TemplateMonster, a well-known digital marketplace that offers a wide selection of high-quality…
Are WordPress Marketplaces Still Worth It in 2024? A Deep Dive for Software Makers
Years ago, charging money for plugins/themes in the WordPress space was frowned upon. But when WordPress began commercializing, developers saw the opportunity to start selling themes and plugins full-time instead…
Pros and Cons of Going Non-Exclusive: Weighing the Options for WordPress Plugin and Theme Makers
As a WordPress theme or plugin developer, you’ve likely felt the tremors caused by Shutterstock’s acquisition of Envato. This significant shift in the industry landscape has left many questioning the…
Top Envato alternatives for WordPress plugin and theme sellers (2026)
Envato built the default marketplaces for WordPress plugin and theme sellers. Then Shutterstock acquired it, and “default” started feeling a lot less comfortable. The commissions were already steep. The exclusivity…
Managing the Risks of Selling on the WooCommerce Marketplace
It’s not what you know, it’s Woo you know… especially if you want to capitalize on using one of the biggest marketplaces in the WordPress space, and one that offers…
Gumroad alternatives: 8 better options for SaaS and software makers
What if choosing the right Gumroad alternative could increase your margins and reduce operational headaches at the same time? That’s usually what pushes software makers to start exploring other platforms….
Is the WooCommerce Marketplace a Good Platform to Sell Your WooCommerce Extensions?
It’s a WordPress tale as old as time (well, at least since monetization became popular). You’ve hit on a great idea for a plugin that fills an underserved niche. You…
Can Plugin Developers Succeed on the AppSumo Marketplace?
If you’re a new plugin creator, there’s a good chance that you’ve probably heard of AppSumo. For new plugin creators especially, AppSumo can seem like an answer to your prayers….