We understand that pricing is a critical component of your overall business strategy. Whether you're selling plugins, themes, or SaaS software, the right pricing strategy can make all the difference in attracting customers, increasing conversions, and maximizing profitability.
This treasure trove of resources will help you navigate the complexities of pricing your products. From pricing psychology and consumer behavior to pricing models and monetization strategies, discover insights on the nuances, techniques, and best practices to help you maximize your revenue potential.
Find out why offering multi-currency support and pricing strategies is important for software creators to expand their reach. Learn why selling software product bundles is potentially lucrative for software creators with two or more offerings in their product stable.
Dive into different pricing models, including one-time purchases, subscription-based pricing, freemium models, and tiered pricing structures, and learn how to choose the right model for your product and business objectives.
Whether you're a startup founder looking to monetize your product or an established business seeking to optimize your pricing strategy, our Pricing Your Products category is a dynamic hub for mastering the art of product pricing.
The world is at your fingertips and multi-currency support could be the key to unlocking the global market and introducing your software products to brand-new audiences. But — there’s always…
We’ve reviewed hundreds of pricing pages to help developers perfect their content, layout, and design. Throughout this process, we’ve seen the common mistakes and mixed messages that many product makers…
My name is Amir Helzer, founder of OnTheGoSystems (makers of WPML and Toolset). In this article, I’m going to lay out the reasoning behind our recent move from Lifetime licenses…
In 2017, WooCommerce dropped its 50% Renewals Discount and got some backfire from the community due to how it was rolled out. This inspired me to shed some light on…
This is the most expensive blog post I ever posted – it cost our plugin company over $2,000, and I’m not kidding nor exaggerating.
As a premium plugin developer, if you don’t understand how the human brain works, you’ll be leaving a lot of money on the table. In order to get more plugin…
If you want to thrive in the plugin development business, pricing must be at the forefront of your mind.
The post is a followup to WP Rocket’s Transparency Report – Why You Shouldn’t Offer Lifetime Licenses. The reason I was so intrigued by the title is because I was…
