How to Increase Software Adoption: Actionable Tips for Makers
Getting users to buy or sign up is just the first step, but true adoption happens when your product becomes essential to their daily workflow. The challenge? Even the best…
Expert Insights: Learning from the Best
Learn from Industry Experts: Insights, Tips, and Wisdom
Explore a diverse range of content featuring interviews, Q&A sessions, and guest posts from experts across various domains of software entrepreneurship.
Dive into authoritative opinions and thought-leadership pieces that offer in-depth analysis and commentary on current trends, challenges, and opportunities in the software entrepreneurship landscape. Drawing from firsthand experiences, our experts emphasize the importance of personal branding, online presence, social proof, transparency, and delivering exceptional products and support.
Their articles offer practical advice on leveraging marketing techniques, managing rapid growth, and continually learning from successes and mistakes, making them valuable resources for aspiring entrepreneurs in the software industry.
Learn from the leaders with years of experience under their belts and stay ahead of the curve.
Spine-Tingling Software Failures That Haunt 5 Successful Product Makers
It’s a ghoulish Halloween Special like no other — we’re digging up a product graveyard and uncovering the corpses of five horrific software failures from five successful makers. Each tale…
Pros and Cons of Going Non-Exclusive: Weighing the Options for WordPress Plugin and Theme Makers
As a WordPress theme or plugin developer, you’ve likely felt the tremors caused by Shutterstock’s acquisition of Envato. This significant shift in the industry landscape has left many questioning the…
SEO for Software Makers: Is SEO Still a Viable Marketing Channel?
If you’ve been struggling to make sense of what’s been going on in the SEO world lately, you’re not alone. Keeping up with standard problems like dealing with the rise…
Beyond the SEO Algorithm: Rand Fishkin on How Digital PR Can Make Your Software Product Stand Out
Key Article Takeaways: Digital PR focuses on building relationships with journalists and influencers to get mentioned in their content — one mention in the right publication or YouTube video can…
How Senol Sahin Launched the First AI-Powered Content Creation Plugin on the WP.org Repo
Serving others, identifying the right opportunity at the right time, and putting in good old-fashioned grit have been the key factors to success for Senol Sahin’s content generation plugin AI…
What Is an EULA & Why Must Software Products Have Them?
End-user license agreements (EULAs) are the guardians of a software creator’s intellectual property. They serve as clear declarations of what users can and cannot do with your software and define…
📣 Freemius Launches plugin.fm Season 2 With Rand Fishkin as First Guest 🚀
It’s official — we’ve launched plugin.fm Season 2 and we’re thrilled to share what’s in store 🥳 Season 2 builds on the lessons learned from the previous season and swings…
From College Side Gig to WordPress Entrepreneurship: Ben Sibley’s Success Story With Independent Analytics
Ben Sibley has always had an entrepreneurial spirit, as illustrated by the fact that he’s only had one ‘normal’ job — cashiering at a grocery store during high school. While…
Sailing the Waves: How Alan Fuller Left Corporate Finance & Found Fulfillment & Success In Plugin Development
The age-old platitude that it’s never too late to learn or start over? It doesn’t get any truer than for Alan Fuller, founder of Fullworks, a successful WordPress plugin company…
The Benefits of Podcasting for Business: What We Learned from Launching plugin.fm
Podcasting 🎧 can be a great way to build a community around your brand and position you as an expert in your field. But the real question is, are you…
136 WordPress Business Tips For Selling Plugins & Themes (From the Experts)
About a year ago we started the Experts Corner video series. We reached out to influential, experienced product business owners in the WordPress space, asking them to share their thoughts…
Experts Corner Round II – We’re Back with More Top Tips for Selling Plugins and Themes
Nearly 6 months ago, we launched Experts Corner – Round I and received a wonderful response from our community and partners. The experts have had a chance to share some…
How is Coronavirus Affecting WordPress Plugin and Theme Shops?
There are a lot of uncertainties in the world right now due to coronavirus. Lockdowns have been placed on at least 20% of the global population, which has changed people’s…
“Our Biggest Challenges in Running A WordPress Plugin & Theme Business in 2018” by MotoPress
In this guest post by Alexander Mat, co-founder at MotoPress, he shares and discusses his company’s biggest challenges in today’s saturated and Guten-stirred WordPress business sphere. MotoPress has been financially…