Scaling vs Coding: Should You Hire a Lead Engineer for Your WordPress Business?
Do you hand over the coding keys to a lead engineer or do you keep them? This is a question most technical founders will have to answer as their WordPress…
Selling Static Products, Email Deliverability Issues Notifications, and Boosting WordPress.org Reviews
Welcome to the last part of our planned run of four release notes 💃 Let’s face it, page builders and Gutenberg are the future of WordPress site-building, and I’m pleased…
Customer Portal UX Improvements: Downloading Product Versions, Account Closing, Help Scout Docs Integration
We always deliver on our promises 😉 Here’s part three of our four planned release notes. As any software customer — developer or end-user — will attest, it’s pretty frustrating…
Affiliate Links Store Attribution, New Affiliate Portal, and More Affiliate Platform Enhancements
As promised, here’s part two of four planned release notes over the coming weeks. Affiliate programs are an invaluable marketing tool for driving extra traffic to product pages. Many of…
Custom Localhost URL Patterns, Refunding Without Fees, Subscription Cancellation Coupon, and More
What’s new with Freemius? A few days ago, we received an email from a partner raising concerns that we haven’t published any release notes in some time. Fair enough! Truth…
How to Deal with Nulled WordPress Plugins and Themes (and Their Users)
Nulled WordPress plugins and themes are bad news. You’ve invested time, effort, and resources into designing and building, and then people opt for nulled versions instead of legitimate copies. For…
Contributing to WordPress: The Good, the Bad & the Polyglot
Five months into my WordPress writing career, I watched a rerun of an old Top Gear episode where Jeremy Clarkson admits that he doesn’t know a thing about how engines…
2021’s WordPress Mega-Deal: Marieke van de Rakt on the Yoast Acquisition
At the end of 2020, then-Yoast CEO Marieke van de Rakt and her husband Joost de Valk (Yoast’s Founder and Chief Product Officer) had reached a crossroads. Though they’d created…
How to Optimize Your Checkout’s UX While Protecting Against Credit Card Testing Fraud
Taken at face value, the UX and security fundamentals of a high-converting WordPress checkout are straightforward. If you want prospects to stay the course, you strip away friction points and…
How I Got Happier & More Productive: Actionable Tips for Busy Founders
In the last two years, I’ve gone through a growth journey that has helped me transform my life from constantly feeling anxious and unsatisfied to becoming happy, more positive, and…
Is the WooCommerce Marketplace a Good Platform to Sell Your WooCommerce Extensions?
It’s a WordPress tale as old as time (well, at least since monetization became popular). You’ve hit on a great idea for a plugin that fills an underserved niche. You…
Managing Security Issues in an Open Source Ecosystem — Freemius SDK Security Disclosure
Running a startup is a rollercoaster. And like any good rollercoaster, there’ll be peaks, troughs, and curves that throw you for a loop along the way. During the last two…
WordPress SDK 2.5.0-RC.1 Is Ready for Testing: Clone Resolution, Deactivation Feedback UX Enhancements, Assets Mix-Up, and More
It’s official! WordPress SDK 2.5.0 RC1 is now available with awesome (and relevant) enhancements that tackle what we’ve identified as your topmost common and time-consuming issues to date.
Acquisitions & Exits: How Much Is Your WordPress Business Worth?
You design incredible products, and it’s driving profitable growth for your WordPress business. With an ‘official’ declaration that WordPress powers 43.4% of the internet based on the latest reports, it’s…
The Gamechangers: Meet the Players Driving Change With WordPress Acquisitions
On the cusp of 2022, the market share of WordPress is bigger than ever. But as new plugin and theme developers enter the market to seize the perceived opportunity, major…