Choosing the right business model is crucial for the success of your software products. We've curated a collection of articles and resources to help you explore different monetization strategies, revenue models, and pricing frameworks that align with your business goals and objectives.
Learn how to identify the most suitable business model for your product, understand your target audience's needs and preferences, and maximize your revenue potential while delivering value to your customers.
We also showcase best practices for product development, marketing, customer acquisition, and retention, and uncover strategies for building a sustainable and scalable software business.
For example: 4 Low-Hanging Fruits to Reduce Customer Churn and Increase Subscriptions Renewal Rate and Building in Public: Unveiling the Power of Transparent Creation for Software Founders present best practices for software businesses to enhance customer retention and transparency in their development process.
In the former, strategies such as cart abandonment recovery discounts, exit intent discounts, subscription renewal recovery discounts, and subscription cancellation coupons are discussed to combat customer churn effectively. Meanwhile, the latter delves into the concept of "building in public," emphasizing the benefits of sharing progress, challenges, and successes openly to foster community engagement, transparency, and authenticity in software development.
Whether you're launching a new product or looking to optimize your existing offerings, our articles offer valuable guidance and inspiration to help you make informed decisions and drive profitability for your business.
As a WordPress theme or plugin developer, you’ve likely felt the tremors caused by Shutterstock’s acquisition of Envato. This significant shift in the industry landscape has left many questioning the…
Let’s cut to the chase: Selling WordPress plugins ain’t easy. Solo plugin makers and SMBs in the space need to use all means available to convert customers and drive revenue.
Your software is ready for the real world, and you know its potential. But launching a successful SaaS goes beyond just having a great product—you’re facing the challenge of convincing…
Nowadays, breaking new ground in WordPress is like herding cats. The market’s matured: almost every possible niche is filled with plugins, themes, or static software offering solutions that compete for…
End-user license agreements (EULAs) are the guardians of a software creator’s intellectual property. They serve as clear declarations of what users can and cannot do with your software and define…
Bundle up, WordPressers! If you’ve got two or more WordPress plugins in your inventory, you may be sitting on a uniquely packaged solution known as a WordPress plugin bundle. Solution-rich…
The freemium business model is popular among WordPress and SaaS solutions because it increases the likelihood of users upgrading to paid licenses. It typically includes a free product and the…
Plugin development is one of many ways to make money with WordPress, but if you’re just starting out as a plugin developer, figuring out the path to success isn’t easy….
There are a wide range of marketing opportunities that open up when plugin and theme developers ensure compatibility or integrate with 3rd party products. When new functionality becomes available to…
A few months ago WPZOOM marked its 10th birthday, and for those of you who haven’t heard about us before, I will make a quick introduction.
Unlike with hardware or consumer products, people who purchase your WordPress software product don’t actually have to go back to your store and physically return it to get a refund….
Gone are the days in which you could wrap a few PHP functions into a WordPress plugin or even quickly convert a PSD file into a generic WordPress theme and…
![The Freemium Business Model In The WordPress Ecosystem [+Video] – A Tool For Increasing Sales?](https://freemius.com/blog/wp-content/uploads/2018/10/freemium-business-model-wordpress-featured-image.jpg)
Can the freemium business model benefit your commercial product in the WordPress ecosystem, i.e. help you sell more premium licenses? This article looks into the 3 most popular business models…
In the past few months, I’ve stumbled across multiple online discussions among WordPress plugin and theme developers on how hard it is to win Stripe/Credit-Card Disputes. So much so, that…
According to a study commissioned by WP Engine, 57% of enterprises use WordPress. Is your WordPress plugin or theme business ready for enterprise clients?
