How to Have a $100k+ WordPress Product Launch
Have you ever heard of a WordPress plugin (or theme) that made over $100,000 in its first 30 days after launch? After spending hours Googling for successful plugins in the…
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WordPress Products, Audited: The ‘All-in-One Video Gallery’ Case Study
This is our third release of WordPress Products: Audited, where we help developers optimize their business strategy for more sales & conversions. We’ve realized over the years that many product…
A Maturing Page Builder Market – Interview with Raitis Sevelis, Head of Product at Visual Composer
Hello everyone! Today we are interviewing Raitis Sevelis, the Head of Product at Visual Composer. I had the pleasure of meeting Michael Makijenko, Visual Composer CEO, and Raitis at several…
How to Translate WordPress Plugins and Themes with Google Translate API
You may know that over 835 million websites use WordPress today. But how can you ensure your plugin or theme can be used as widely as possible within the ecosystem?…
Divi Sensei: Jan Thielemann’s Story of Traveling the World While Building a Plugin Business
Today we’re excited to interview Jan Thielemann – a self-taught Divi module developer who built his WordPress business Divi Sensei and sells a host of other Divi modules and add-ons!…
WCEU 2019: My First WordCamp Experience with the Freemius Team
While the Freemius CEO Vova Feldman has been networking with cool people at WordCamps for years, there were a lot of “firsts” for me at WCEU 2019. Not only was…
Multi-Currency, Beta Program, Selling Bundles, and more!
Release Notes include our periodic updates that highlight the recent product improvements we’ve made, so you can easily stay up-to-date on what’s new. Here’s what we launched between December 2018…
Support as a Service: Is it Right for Your Plugin or Theme Business?
The goal for all WordPress plugin and theme businesses should be to provide 5-star customer support. From a marketing perspective, this is one of the best ways to build long-term…
How to Use Social Proof to Boost WordPress Plugin and Theme Sales
Social proof leverages positive feedback to boost your sales. Just think about it—when you’re making any (big) purchases, you’re likely to go online and read reviews before making a final…
The Marketing Handbook for WordPress Plugin and Theme Developers
As you might already know, product people—especially developers—usually don’t enjoy doing marketing. Developing plugins, themes, or other types of digital products gets their creative juices flowing, but when it comes…
What to Do with A Dying WordPress Plugin or Theme? Ways to Revive or Repurpose It
For a variety of possible reasons, if you’re a WordPress plugin or theme owner, you may find yourself in a situation where your product is slowly dying out (or can…
WordPress Products, Audited: The ‘GS Team Members’ Case-study
This is the second part of our “WordPress Products, Audited” series, where we try to help WordPress plugin and theme developers optimize their products for more sales & conversions in…
Refund Policy Best Practices In The Prism Of Commercial WordPress Plugins And Themes
Unlike with hardware or consumer products, people who purchase your WordPress software product don’t actually have to go back to your store and physically return it to get a refund….
How Brexit Affect WordPress Plugin and Theme Sellers
The UK’s imminent departure from the EU (European Union) has left businesses across Europe struggling to understand how this change will affect them. For WordPress theme and plugin businesses, it…
Selling WordPress Plugins and Themes From Your Website – All Best Practices In 1 Place
Gone are the days in which you could wrap a few PHP functions into a WordPress plugin or even quickly convert a PSD file into a generic WordPress theme and…