• Features Comparison Compare Freemius to EDD, WooCommerce, and CodeCanyon/ThemeForest.
    Software Licensing Control what features to enable based on the plan and number of site activations.
    Buy Button Easily embed a buy button on your website.
    Subscriptions Build a sustainable recurring revenue stream.
    Automatic Updates Manage and deploy versions all in one place.
    Seamless EU VAT Offload sales tax collection to Freemius.
    Cart Abandonment Recovery Recover lost sales with automated emails.
    Affiliate Platform Manage affiliates. Track clicks, visits & referrals.
    Analytics & Usage Tracking Get actionable insights on user behavior.
    User Dashboard A fully-featured members area for customers.
    Documentation Start by integrating your WordPress plugin or theme in 5 mins to get all our platform features.
    • Get Started
    • Getting Started 🚀
    • Integration & Config
    • Testing & Debugging
    • Version Deployment
    • Licensing API
    • Buy Button JS API
    • Popular Topics
    • Getting Paid
    • Selling Add-Ons
    • Bundles & Memberships
    • Offering Free Trials
    • Users' Dashboard
    WordPress SDK
    PHP SDK
    System Status
    Customers
    Pricing
    Blog
    Popular Actionable data-driven content for WordPress plugin, theme, and SaaS developers.
    Latest Get the most up-to-date posts from our Blog.
    Business Grow your bottom line with a focus on ROI.
    Marketing Learn new ways to sell your plugins or themes.
    Customer Support Discover support best practices and tips.
    Interviews Hear from the greatest minds in WordPress.
    Product Releases Stay up to date with Freemius Release Notes.
  • Log In
    Developer Dashboard - Sellers Manage your products, plans & pricing, customers, affiliates, reviews, etc.
    User Dashboard - Buyers Manage your profile, websites, downloads, licenses, invoices, subscriptions, etc.
    Sellers Sign Up
  • Features
    • All Features
    • Licensing
    • Subscriptions
    • Automatic Updates
    • Buy Button
    • User Dashboard
    • Affiliate Platform
    • Cart Recovery
    • EU VAT
    • Analytics
    • Pricing
    • Customers
    • Documentation
    • About Us
    • Blog
    • FAQ
    User Login - Buyers Developer Login - Sellers
  • Most Recent
  • Popular
  • Business
  • Marketing
  • Support
  • Interviews
  • Product
WordPress

How WordPress Solopreneurs Can Join or Start Mastermind Groups — Collective Wisdom III
Release Notes

Safeguarding Security in Open-Source Projects — Freemius WordPress SDK 2.5.9 Security Disclosure
WordPress

6 Things Mastermind Groups Can’t Help WordPress Developers With — Collective Wisdom Part II
WordPress

Why WordPress Developers Should Join a Mastermind Group — Collective Wisdom Part I
WordCamp

WordCamp Europe 2023 Recap: Greece Lightning ⚡ WordPress Goes From Strength to Strength
WordPress

Talk the Talk: The Solopreneur’s Guide to Building a WordPress Network
Announcements

Freemius Launches plugin.fm 🚀💥 A Podcast for Software Entrepreneurs to Kickstart & Grow Their Product Businesses
Plugins

Should You Sell WordPress Plugin Bundles?
Themes

Will Page Builders & Full Site Editing Be the Death of WordPress Themes?
Developer Tools

13 Essential Coding Skills, Practices, and Capabilities for Plugin Developers in 2023
WordPress

How To Get Hired as a Remote WordPress Developer in 2023
WordPress

WordCamp Asia 2023: East 🤝 West + Freemius Unites for an Unforgettable Celebration!
Release Notes

Another Major SDK Change Following User Feedback – You Asked, We Delivered 📦
Acquisitions

Sell Your WordPress Business Profitably By Anticipating a Future Exit — Erick Danzer’s Best Practices
WordPress

Best Gumroad Alternatives for Creators and Sellers in 2023
ThemeForest By The Numbers
Business Models

ThemeForest By The Numbers: Thought The WordPress Theme Gold Rush Was Over? Think Again!
success story with James Kemp
Business Models

James Kemp Doubled ‘IconicWP’ Revenues In Less Than A Year By Leveraging Various Freemius Features
pros and cons going niche market
Best Practices

Niche vs. Mass Market – The Pros & Cons of Going Niche for WordPress Plugin And Theme Shops
Marketing

How to Price Your WordPress Plugin (The Right Way)
Gifs increase your plugin conversion rate
Best Practices

How GIFs Increase Your Plugin’s Conversion Rate in The WordPress.org Repository
Best Practices

Is the WordPress Plugin Repository Worth the Hassle?
Jamie Marsland of the Pootle Page Builder
Interviews

How ‘Pootle Pagebuilder’ Sold Licenses for $9K on Its 1st Month
Best Practices

Why WordPress Plugin Developers Have to Start Thinking SaaS
Pricing experiment - featured image
Best Practices

Careful! This Simple Pricing Experiment Cost Us $2,000 in Revenue
Freemius Checkout
Announcements

Introducing Freemius Checkout: Sell Your WordPress Products Anywhere
WordPress

540 million Active Plugins Makes WordPress a Billion Dollar Market
Best Practices

The Ultimate Guide to Legally Protect Your GPL WordPress Plugin Business Against Trolls
Best Practices

Lifetime license for WordPress plugins – the right way!
Freemium WordPress Plugins Outlive Free Ones
Plugins

It’s A Fact: Freemium WordPress Plugins Outlive Free Ones
Best Practices

How We Increased our WordPress Plugin’s 5-Star Reviews by 700%
Success Stories

Cryptocurrency Entrepreneur Founds Rapidly Growing WordPress Security Plugin
Product Audits

WordPress Products, Audited: Optimizing Conversion Rates for DeoThemes
Interviews

CEO Kim Gjerstad: How MailPoet Became the Email Leader for WordPress
Best Practices

Recommending & Bundling WordPress Plugins and Themes: Everything Developers Need to Know
Announcements

Freemius is Getting into Video Content – This is Why You Should Too
Best Practices

How to Have a $100k+ WordPress Product Launch
Business Models

The Marketing Handbook for WordPress Plugin and Theme Developers
dying-wordpress-plugins
Best Practices

What to Do with A Dying WordPress Plugin or Theme? Ways to Revive or Repurpose It
GS Team Members product audit
Best Practices

WordPress Products, Audited: The ‘GS Team Members’ Case-study
Selling WordPress Plugins & Themes
Best Practices

Selling WordPress Plugins and Themes From Your Website – All Best Practices In 1 Place
Abdelfatah Aboelghit success story thumbnail
Success Stories

Divi Kingdom Started Selling Through Freemius And Immediately Saw A Staggering 57% Increase In Revenue
WordCamp US 2018 Recap
Themes

From Speed Dating To Relationships – My WordCamp US 2018 Recap
WordPress Products, Audited: ‘Elementor Addons’
Best Practices

WordPress Products, Audited: The Case-study Of ‘Elementor Addons’ by LiveMesh
Release Notes

Users Management Dashboard, Premium readme.txt, Custom Premium Slug, Free Trials
Submitting A Theme To ThemeForest
Development

My Experience Submitting A Theme to ThemeForest – Challenges & Rejections
dying-wordpress-plugins
Best Practices

What to Do with A Dying WordPress Plugin or Theme? Ways to Revive or Repurpose It
GS Team Members product audit
Best Practices

WordPress Products, Audited: The ‘GS Team Members’ Case-study
Refund Policy Best Practices thumbnail
Best Practices

Refund Policy Best Practices In The Prism Of Commercial WordPress Plugins And Themes
new relevant audiences
Best Practices

Creative, Modern Ways To Reach New Relevant Audiences For Your WordPress Plugin/Theme
Best Practices

Should You Incentivize User Feedback For Your WordPress Plugin/Theme?
WordPress Products, Audited: ‘Elementor Addons’
Best Practices

WordPress Products, Audited: The Case-study Of ‘Elementor Addons’ by LiveMesh
we got your back
Announcements

“We Got Your Back” Club Pilot Launch for Freemius Product Sellers
Business Models

The Freemium Business Model In The WordPress Ecosystem [+Video] – A Tool For Increasing Sales?
success story Buttonizer Jeroen Boers
Marketing

Buttonizer’s Sustainable WP Plugin Business Boosts Website Interactions
How to Use Video in WordPress.org plugins
Best Practices

How to Create A Video That Easily Drives More Downloads and Sales for Your WordPress Plugin
Selling WordPress Plugins & Themes To Enterprises
Best Practices

Selling WordPress Plugins & Themes To Enterprises – Is That Possible And How To Do It?
Freemius GDPR compliance
Announcements

Freemius Is Now GDPR Ready! Here’s What You Need To Do For Your WordPress Plugin Or Theme Store:
pros and cons going niche market
Best Practices

Niche vs. Mass Market – The Pros & Cons of Going Niche for WordPress Plugin And Theme Shops
Email Marketing Automation
Marketing

How We Use Email Marketing Automation to Fill The Gaps for New Subscribers And Bump Up The Blog’s Conversion Rate
Gifs increase your plugin conversion rate
Best Practices

How GIFs Increase Your Plugin’s Conversion Rate in The WordPress.org Repository
Interviews

David Braun and TemplateMonster – From a Web Design Studio to One of The Top WordPress Theme Marketplaces
Abdelfatah Aboelghit success story thumbnail
Success Stories

Divi Kingdom Started Selling Through Freemius And Immediately Saw A Staggering 57% Increase In Revenue
interview Miriam Schwab
Interviews

Miriam Schwab: Redefining the WordPress Website Security Arena
Plugins

1 Developer Grew WP Mobile Menu Rapidly With These Tactics
Interview with David Aguilera
Business Models

Nelio WordPres Plugins Are a Hybrid Model Between Products & Services
success story Buttonizer Jeroen Boers
Marketing

Buttonizer’s Sustainable WP Plugin Business Boosts Website Interactions
interview with Benjamin Denis SEOPress
Interviews

How Benjamin Denis’ Plugin Hit 10K+ Active Installs in just 1 Year!
success story with James Kemp
Business Models

James Kemp Doubled ‘IconicWP’ Revenues In Less Than A Year By Leveraging Various Freemius Features
Interviews

How Barn2media More Than Tripled Their WordPress Plugins Sales Without Spending More Time On Support
Business Models

MooMoo Agency’s Simple Moves Build Strong Ties with WP Plugin Buyers
Interviewing with Julio Potier
Interviews

“WordPress Security Solutions Are Still Inaccessible” – Interviewing French “Mister Security”, Julio Potier
success story Sven Lehnert from BuddyForms
Business Models

Themekraft’s Plugins Saved From EU VAT Mess With Freemius Migration
Interview with David Rashty
Business Models

You Shouldn’t Put All Your Eggs In The WordPress Basket – Interviewing CreativeMinds CEO, David Rashty
interview with Mike Stott
Interviews

Why WordPress Marketplaces Need the Right Products – Mike Stott
Primož Cigler WordPress Products Business thumb
Interviews

After Shifting from Development, Primož Cigler Is The Perfect Technical Marketer for A WordPress Products Business
Release Notes

SDK 2.4.0 Release Notes – New Pricing Page, License Activation Improvements, Bug Fixes and More
Release Notes

Contextual Discounts to Increase Conversion Rates and Reduce Churn
Release Notes

Saving Plugin & Theme Developers Time with Freemius’ New Reactive Contact Form
Release Notes

Announcing Late & Partial Refunds, Improved User Filtering, Affiliate Links in the Developer Dashboard, & Gifts from Freemius!
Release Notes

New Payments Distribution Charts, WordPress SDK 2.3.2, Privacy + Transparency Improvements, Account Ownership Transfer, and more!
Announcements

White Label Mode, URL Whitelisting, User & Dev Dashboard Upgrades, and Major Coupon Improvements
Release Notes

Multi-Currency, Beta Program, Selling Bundles, and more!
Release Notes

Users Management Dashboard, Premium readme.txt, Custom Premium Slug, Free Trials
Release Notes

Selling WordPress Product Bundles & Memberships, An Affiliate Platform, Proration, Multisite Network Integration
Release Notes

Cart Abandonment Recovery, Verified Buyer Reviews, Invoices, Themes Monetization, And A New SDK Version
Release Notes

MailChimp Integration and Seamless Freemium Checkout with 1-Click Auto-Install
Release Notes

Dunning, New In-Dashboard Checkout & Site Trials! – March Product Release Notes
Release Notes

Trials, Upgrade Flow, 100% Coupon Code & Editable Billing Information – December Product Release Notes
Release Notes

Localization, Feedback Form, After Upgrade Instructions & Mobile Friendlier – September Release Notes
Release Notes

Licensing, Billing, Themes Support, Bug Fixes – August Release Notes

Posts navigation

1 2 3 … 26
Features
  • Features Comparison
  • Software Licensing
  • Checkout & Buy Button
  • Recurring Payments & Subscriptions
  • Automatic Software Updates
  • Complete EU VAT handling
  • Cart Abandonment Recovery
  • Affiliate Platform
  • Analytics & Usage Tracking
  • User Dashboard
Product
  • GDPR Readiness
  • EU VAT Collection
  • SCA & 3DS 2.0
  • Changelog
Compare with
  • Easy Digital Downloads
  • WooCommerce
Company
  • About Us
  • Pricing
  • Customers
  • Careers
  • Brand Assets
  • Contact
Learn
  • Blog
  • plugin.fm Podcast
  • YouTube
Careers
  • Business Development Manager
  • Senior Full Stack Developer
  • Migrations Specialist
Helpful Links
  • FAQ
  • Documentation
  • Free Resources
  • WordPress SDK
  • PHP SDK
  • System Status
High performer fall 2023 banner
Grey Freemius logo Copyright © Freemius®, Inc.
Terms of Service   ·    Privacy Policy   ·    Cookies Policy
We use tools, such as cookies, to enable essential services and functionality on our site and to collect data on how visitors interact with our site, products and services. By clicking CONTINUE, you agree to our use of these tools for advertising, analytics and support
Learn More
×

Subscribe and grab a free copy of our

WordPress Plugin Business Book

Exactly how to create a prosperous WordPress plugin business in the subscription economy.

Share with a friend

Enter your friend's email address. We'll only email them this book, scout's honor.

Thank you for sharing

Awesome - a copy of 'The WordPress Plugin Business Book' was just sent to . Want to help us spread the word even more? Go on, share the book with your friends and colleagues.

Thanks for subscribing!

- we just sent your copy of 'The WordPress Plugin Business Book' to .

Have a typo in your email? click here to edit the email address and send again.

Book Cover
Book Cover