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Is AppSumo Worth the Hassle for WordPress Plugin Developers?
Puneet by Puneet Sahalot

Is AppSumo Worth the Hassle for WordPress Plugin Developers?

Building a WordPress plugin and launching it are two different things. As developers, we are always fascinated with the idea of building something meaningful and solving a problem. But, a…

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New Video Series – Experts Corner, Round I
Ben Lev by Ben Lev

New Video Series – Experts Corner, Round I

Last February, I was supposed to attend my first WordCamp. I was really thrilled about meeting fellow WordPress-ers from all over the world at the first conference to be held…

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Account Successor Feature Tributed to Our Own Tevya Washburn
Vova Feldman by Vova Feldman

Account Successor Feature Tributed to Our Own Tevya Washburn

This is a particularly difficult post to write during a hard time in the world. One of our friends and community members, Tevya Washburn, has recently passed away, leaving behind…

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Cryptocurrency Entrepreneur Founds Rapidly Growing WordPress Security Plugin
Brandon Ernst by Brandon Ernst

Cryptocurrency Entrepreneur Founds Rapidly Growing WordPress Security Plugin

This is a truly unique success story about plugin developer Sagar Patil, who created SSL Zen. Sagar is an entrepreneur who successfully started and sold 4 different companies, and this…

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WordPress Products, Audited: Optimizing Conversion Rates for DeoThemes
Brandon Ernst by Brandon Ernst

WordPress Products, Audited: Optimizing Conversion Rates for DeoThemes

Welcome to another deep dive exploration into the world of Conversion Rate Optimization! Today, I have the pleasure of auditing DeoThemes – a theme shop with some really nice looking…

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Announcing Late & Partial Refunds, Improved User Filtering, Affiliate Links in the Developer Dashboard, & Gifts from Freemius!
Vova Feldman by Vova Feldman

Announcing Late & Partial Refunds, Improved User Filtering, Affiliate Links in the Developer Dashboard, & Gifts from Freemius!

We hope everyone is staying safe and healthy in these wild times 😷 The team has been hard at work (albeit in quarantine) with some awesome new features 🚀 around…

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How is Coronavirus Affecting WordPress Plugin and Theme Shops?
Brandon Ernst by Brandon Ernst

How is Coronavirus Affecting WordPress Plugin and Theme Shops?

There are a lot of uncertainties in the world right now due to coronavirus. Lockdowns have been placed on at least 20% of the global population, which has changed people’s…

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ThemeForest vs. WordPress.org Theme Review Process
Brandon Ernst by Brandon Ernst

ThemeForest vs. WordPress.org Theme Review Process

Submitting your WordPress theme for review can be a tedious process. I’ve personally spoken with many theme developers who have been rejected from both ThemeForest and WordPress.org for reasons they…

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New Payments Distribution Charts, WordPress SDK 2.3.2, Privacy + Transparency Improvements, Account Ownership Transfer, and more!
Vova Feldman by Vova Feldman

New Payments Distribution Charts, WordPress SDK 2.3.2, Privacy + Transparency Improvements, Account Ownership Transfer, and more!

We’re excited to share our latest WordPress SDK and platform upgrades with the community! Of particular note is that we’ve taken significant steps in being more flexible and transparent about…

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CEO Kim Gjerstad: How MailPoet Became the Email Leader for WordPress
Brandon Ernst by Brandon Ernst

CEO Kim Gjerstad: How MailPoet Became the Email Leader for WordPress

Just as I was leaving the Freemius + WP Engine Makers Meetup last year at WordCamp US in St. Louis, Founder and CEO of MailPoet, Kim Gjerstad, stopped me at…

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Recommending & Bundling WordPress Plugins and Themes: Everything Developers Need to Know
Brandon Ernst by Brandon Ernst

Recommending & Bundling WordPress Plugins and Themes: Everything Developers Need to Know

There are a wide range of marketing opportunities that open up when plugin and theme developers ensure compatibility or integrate with 3rd party products. When new functionality becomes available to…

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9 Sites to Promote Your Plugin or Theme (Ranked by Domain Authority)
Brandon Ernst by Brandon Ernst

9 Sites to Promote Your Plugin or Theme (Ranked by Domain Authority)

There are so many paid promotional options when you’re looking to market your plugin or theme that it’s hard to know which sites will actually have a positive impact on…

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Innovating from India: Shilpa Shah of Hummingbird Web Solutions
Brandon Ernst by Brandon Ernst

Innovating from India: Shilpa Shah of Hummingbird Web Solutions

Today, we have the privilege to speak with Shilpa Shah, co-founder of Hummingbird Web Solutions, a WordPress focused company with over 60 employees based out of Pune, India. Hummingbird Web…

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WordPress Products, Audited: WP Simple Giveaways by Igor Benić
Brandon Ernst by Brandon Ernst

WordPress Products, Audited: WP Simple Giveaways by Igor Benić

Hey folks! This is the newest article in our series “WordPress Products, Audited” where we offer advice for plugin and theme businesses to help you optimize conversion rates. The goal…

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Freemius is Getting into Video Content – This is Why You Should Too
Ben Lev by Ben Lev

Freemius is Getting into Video Content – This is Why You Should Too

1981 was the year when MTV exploded into the world. The introduction of music videos forever changed the way we consume and enjoy music. Around the same time, a British…

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