Below is a list of all the emails Freemius automatically sends to users of a plugin or theme. Our emails are currently not customizable but we are planning to introduce a templates engine to give more control. Please feel free to request features on our public Features board.
Purchase, Payment, and Subscription Emails
- After subscription / purchase confirmation
- Payment
- Refund
- Subscription cancellation
- Annual subscription renewal reminder (30 days before an upcoming renewal)
Trial Emails
- Trial started
- Trial about to expire (sent 2 days before expiration)
- Trial expired
- Trial cancelled
Marketing Automation Emails
- Cart abandonment recovery – 3 emails
- Manual license renewal – 4 emails (if license migrated from another platform or subscription was canceled)
- Dunning – 4 emails
- Immediate uninstall feedback (if user opted-in and then uninstalled in less than 60 min without providing an uninstall reason)
- Review request – sent to customers a week after the purchase
Misc
- Email confirmation after a user opts-in
- Installation ownership change
Custom sender and reply-to email addresses can be set up in the Emails section of the Freemius Developer Dashboard.
To minimize any email deliverability issues, please be sure to read the documentation on implementing SPF and/or DKIM records for your domain.
Email Notification Customization
While many of the email notifications are mandatory to inform the maker/users of purchases and deductions made to customers’ cards and banks, several email notifications can be disabled/enabled by toggling a checkbox. These can be related to the:
- Affiliate program
- Trial subscriptions
- Ratings & reviews
- Weekly reports and many more options.
To access the controls to enable/disable the notifications:
- Log in to the Developer Dashboard.
- Click the profile icon on the top right corner of the screen.
- Select Notifications from the dropdown options.
- Toggle the checkbox to disable/enable sending of the optional notification.
As a maker, you can further customize the notifications emails by disabling their default configuration and how they are sent to utilize our events and webhooks system.
